Reply-To: <jwvanbogart@nml.org>
From: "John Van Bogart" <jwvanbogart@nml.org>
To: "'Katherine Cochrane'" <katherine@cd-info.com>
Cc: "'DuBois, Peg'" <pedubois@nml.org>, "'Dan Sprick'" <dksprick@nml.org>
Subject: Update on "Short Life Expectancy" Articles
Date: Tue, 28 Apr 1998 10:03:10 -0500
X-Priority: 3 (Normal)
Importance: Normal

Hi Katherine,

Thank you for sharing the copy of you Letter to the Editor of Business Week.
I appreciate the fact that you took the time to write this letter. I am
getting tired of addressing media mis-information and was not planning to
respond to the Business Week article. I was successful in getting a Letter
to the Editor of US News & World Report published, but it didn't appear
until a month after I had submitted it. And, who knows how many people saw
it? (see reference below).

http://www.usnews.com/usnews/issue/980413/13lett.htm

I also want to let you know that the NML web site has changed. The
LE/Disposition charts used as the source of this mis-information and
articles containing these charts have been removed from our site. Regarding
the LE of magnetic tape and optical disc, we now have a very simple
statement, which you can see at the reference below.

http://www.nml.org/MediaStability/QuestionsAndAnswers/index.html#digital_le
[n.b.  This page is no longer available.]


It is unfortunate that these resources had to be removed from our site. It
is a shock to me, but I am realizing that most Americans (including
reporters) do not know how to correctly interpret a technical chart. This is
why we have taken the "simple" approach to the question of media longevity.
We are not sure whether we will be sharing technical reports with the
general public via the Internet in the future.

I am also learning that you cannot trust or believe the press. It is obvious
that they are not interested in the truth as much as they are sensational
stories that get attention. They do not keep the information that they
present in context. They seem to stress the worst aspects of digital storage
and ignore all of the benefits.

Recently, NML has discovered what appears to be the source of this rash of
mis-information. It is part of a "publicity campaign" by the Council on
Library and Information Resources (www.clir.org) to promote a documentary
entitled "Into the Future." Refer to the "Discussion Guide" that you used to be able
find on this page -- http://www.clir.org/film/intro.html.  [n.b. This page has apparently now been moved or removed.]

I will also FAX you a copy of a Letter to the Editor of the Washington Post
by Deanna Marcum, the President of CLIR, which will give you an idea of the
Council's agenda. They seem determined to prevent paper and film archives
from going "digital" because digital media does not have the same longevity
as paper. They apparently see this as a problem. What they fail to mention
is that with proper storage and handling and a transcription plan,
relatively short (20-30 year) media and technology lifetimes do not pose a
threat to the preservation of information, as their "Into the Future" video
implies.

NML has corresponded with CLIR in an effort to get them to correct the
information that they are publishing and attributing to NML, but they do not
seem interested in the truth either. I will FAX you copies of the letters of
correspondence between NML and CLIR. They still have not responded to the
last letter that we sent.

Considering that CLIR is apparently behind much of the mis-information appearing
in the press (you will find that the wording in magazine and newspaper articles
is very similar to that in CLIR letters and publications), I suggest that they
be the recipient of several letters from digital media manufacturers and
organizations.

As I learn more, I will let you know. It is good to know that I have an ally
in this "media" mess. Please share this information freely with others.

Best Regards,

John Van Bogart
National Media Laboratory
E-mail:  jwvanbogart@nml.org
Phone:   (612) 733-1918
FAX:     (612) 575-1644